{"product_id":"men-s-women-s-new-balance-740-grey-silver","title":"Men's\/Women's New Balance 740 \"Grey Silver\"","description":"\u003cdiv\u003e \u003cp class=\"sc-kdlMoT hdNdWs\"\u003e\u003cstrong\u003eNew Balance 740\u003c\/strong\u003e\u003c\/p\u003e \u003cp class=\"sc-kdlMoT hdNdWs\"\u003eMen's\/Women's\u003cstrong\u003e\u003cspan\u003e \u003c\/span\u003eShoes\u003c\/strong\u003e\u003c\/p\u003e \u003cp class=\"sc-kdlMoT hdNdWs\"\u003e\u003cstrong\u003eU740SS2 \"Unisex\"\u003c\/strong\u003e\u003c\/p\u003e \u003cp class=\"sc-kdlMoT hdNdWs\"\u003e\u003cstrong\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e \u003cp class=\"sc-kdlMoT hdNdWs\"\u003e\u003cstrong\u003eThe original 740 was the kind of daily runner that would be worn into the ground with heavy miles and bought all over again.\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eThis longtime fan favorite returns from the archives, poised to inspire a whole new generation of devotees. The 740 combines familiar elements of 2000s running-inspiration – an open knit mesh upper, segmented midsole, and a streamlined silhouette – with flourishes like two-tone color mesh and angular overlays, that give the 740 a unique visual identity. 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